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 De L’aubier
There is not an unlimited supply of De L'aubier, the way there are with most other waters. This water is harvested from Maple trees, not bottled from a well or aquifer. So, when the demand is great, and the supply is limited, sometimes you must wait until the next harvest. After a brief outage, De L'aubier is back in stock.
 The ultimate "green" water, in fact De L'aubier may be the greenest water on earth. De L'aubier is made from the sap of the maple tree, and literally harvested like a fine wine during maple syrup season. Each spring, Quebec maple syrup production generates about one billion liters of sap water. During the process, the sugars are separated from the sap, leaving a full-bodied, silky characteristic water, as a by-product. Until now, this water had been discarded, but is now bottled and dated by harvest date. Because the sap only runs for a short time in early spring, the number of bottles that come to market is limited. Further, adding to the “green” nature of this water, the harvest is done with an equitable partnership with Quebec Organic Maple Farms.
It bears the name of its origin, the sapwood, which is l'aubier in French. It's the living part of the tree that allows the sap to rise from the roots to the branches. It is a refined taste, and not a sugary or maple flavored water.
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Water In The News
National Scotch Day
Did you know, July 27, was National Scotch Day? Our customer, Nicholson’s Tavern & Pub was on Fox19 News in Cincinnati, offering Scotch and Whiskey 101. Notice the bottle of Speyside Glenlivet water proudly displayed with this great selection.
If you’re interested in hearing it, click here.
IBWA Goes To Washington
IBWA members and staff met with members of Congress and their staff on July 19, 2017, to address important bottled water industry issues. One focus was the National Park Service (NPS) policy that allows individual parks to ban the sale of single-serve bottled water in plastic containers. The NPS has failed to provide data that showed the policy was needed and has done nothing to prove that it has been effective since it was implemented in 2011.
Zenith Global to Host 14th Global Bottled Water Congress
 Zenith Global will hold its 14th Global Bottled Water Congress in Barcelona, Spain, October 23 - 25, 2017. For more program information and to book your reservation, visitВ www.zenithglobal.com.
Brands In The News
The Fancy Food Show in NY is always a place to see new trends. Companies are striving to find new ways of making hydration exciting. From plants, we find a variety of Rose waters, Organic Birch Water, and Hemp infused water. Chemically speaking there is Oxygen infused, and Hydrogen infused waters. There is even a “Prehistoric Water,” from Tanzania, called Tanzamaji, claiming to be 10,000,000 years old.
In The Learning Corner
Water Bottle In a Hot Car?
 Be careful leaving your water bottle in the car! No, not because it may leach harmful toxins. Most water bottles do not contain BPA, which is what that hype is all about. But instead, your water bottle may actually start a fire. Bottles that have been left in bright sunlight can “refract” the light-waves in such a way, that the bottle becomes a magnifying glass, and your seat may become the kindling. Take a look at the brief video, and see for yourself. Now, if you’re lucky the fire might melt the plastic bottle, and extinguish the flame!
From Our Instagram Account
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Fiji 700ml, designed taller and narrower to fit inside your car. Available now, at Aqua Maestro
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